Ever since Be Visible started building mobile websites for clients, we have fielded this question: “What is the difference between a mobile website and a mobile app and which one do I need?” So here are the basics:
The Difference Between Mobile Websites & Mobil [...]
At Be Visible, we use many different tactics to help our clients reach their goals. For many of the small businesses we serve, one of the biggest struggles is how to drive traffic to their website without investing thousands of dollars in advertising. While we believe v [...]
This is the second in a series about how the Mobile Web, mobile user behavior, mobile websites, and mobile devices are changing the ways businesses communicate with their customers and vice versa. You can read the first blog here: The Mobile Web: 10 Incredible Facts Y [...]
2013 is the year when use of the Internet on mobile devices surpasses that of desktops and laptops. We are hurriedly getting our clients up to speed by creating mobile versions of their websites. Since only 20% of business websites are optimized for mobile, we know that [...]
This is a guest post by our dear friend and colleague Caroline Di Diego, known to most of us as CASUDI. She is a brilliant film producer and has been involved in web design since 1997.
It’s Not About Being on the Same Page; It’s About Being on the Same Screen!
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The Mobile Revolution.
We’ve been anticipating it for years and now it’s officially here. Smartphone usage is up by 50% just since 2011. 90% of us have our phone within reach 24/7. And in 2013 mobile phones will surpass PCs as the primary means of accessing the I [...]
A while back, I was scanning my Twitter newsfeed when I saw a tweet from Twitter themselves incentivizing users to try their first $100 worth of Twitter advertising for free. At Be Visible, we are always looking to try and test new tools for our clients, so naturally we [...]
The latest big disruptor in our digital world is going to be (and already is) the staggeringly rapid increase in the use of mobile devices. For everyone involved in marketing, this is something that we have to educate our clients and ourselves about. Because more th [...]
A few months ago we posted a very popular blog, How To Create A Pinterest Account For Your Business. At that time, Pinterest did not offer “official” business or brand pages. Well, just like everything else Social Media, things have changed. Pinterest is now embraci [...]
Ever since brands and businesses began to embrace Social Media there has been a lot of discussion around whether it is more effective to build an in-house team or to outsource Social Media services. As a seasoned Advertising and Marketing executive, our friend Diane Eps [...]