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best time to send email campaigns, betsy kent, be visible, blog school

The Very Best Time To Send Email Campaigns

July 28, 2015 by Betsy Kent in Email Marketing, Tuesday Tips

    The optimal time for you to send out your email marketing campaigns (or blasts) may be much different than what you imagine. Instinctually, you may feel that your subscribers are more likely to read emails in the early morning, before their business day starts. But readers rarely behave the way you expect them to (or the way you [...]

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Should You Publish An Entire Blog Post On Facebook?

July 21, 2015 by Betsy Kent in Blogging, Facebook, Social Media

  I’ve suspected for a long time that there is a growing number of Facebook users who simply don’t want to leave Facebook anymore, for any reason. Even something as labor un-intensive as clicking a link can be too much work for these folks! And the fact that so many people use mobile devices instead [...]

Facebook's 20% rule, Facebook ads, betsy kent, be visible, blog school

A Really Quick Way To Follow Facebook’s 20% Rule

July 14, 2015 by Betsy Kent in Facebook, Social Media

Have you ever placed a Facebook ad or set up a boost only for it to not be approved because your ad image is more than 20% text? It’s very frustrating, especially because often you don’t find out ’til many hours after you have submitted it. The best thing to do is be sure your ad images follow Facebook’s 20% rule [...]

need a new website, be visible, betsy kent

4 Surefire Clues You Need A New Website

July 7, 2015 by Betsy Kent in Mobile Websites, Website Design

If you’re like most entrepreneurs, you’ve been busy building your business and haven’t thought much about your website in a while. If your site hasn’t been touched in a couple of years or more, it may actually be hurting your company, rather than helping it. While you’ve been focusing on growing your company a lot [...]

Facebook post boost, facebook advertising, Facebook marketing

My $1.00 Facebook Post Boost & The Surprising Results

July 2, 2015 by Betsy Kent in Facebook, Social Media

  I’ve been asked my opinion about the Facebook post boost option nearly every day in the past few months. There is a lot to say about Facebook advertising in general, which I expand on below; but before I do, here’s a little background on what’s been going on recently with business Pages:   These days, [...]

digital denial, be visible, betsy kent, blog school

Are You In Digital Denial?

June 25, 2015 by Betsy Kent in Blogging, Google

  You’ve worked hard to build your business and you love what you do. Every day is a new opportunity to meet new customers and transform their lives. You’ve spent a lot of time getting to this point, and you’re very proud of what you’ve accomplished.   Then one day you do a Google search [...]

facebook business page posts

New Study: Stop Using Images On Facebook?

June 2, 2015 by Betsy Kent in Facebook, Social Media, Tuesday Tips

  It’s hard to believe that 2015 is already half over. Time flies, especially in the world on online marketing. Every time you turn around something changes, right?   It’s my mission to keep you informed, so here’s the latest Facebook For Business news you can use:   Last year everyone read that the best [...]

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