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Tag: Business Blog

How To Use Blog Categories and Tags The Right Way

August 21, 2014 by Betsy Kent in Blogging

Blog categories and tags are the tools used to organize content for your readers. Whether you’ve been blogging for a while or in the process of just getting started, you are going to have to make some decisions about them. It’s easy when you think of categories as your blog’s ‘Table Of Contents”.   How To Use Blog Categories   [...]

The Ideal Length For A Blog Post

July 1, 2014 by Betsy Kent in Blogging

                    If you’re new to blogging for your business, or even if you’ve been blogging for a while, you may be asking yourself what is the ideal length for a blog post? There really isn’t a one-size-fits-all answer to this question except for this: Your blog [...]

hands on laptop, how often business blog

How Often Should You Post On Your Business Blog?

June 18, 2014 by Betsy Kent in Blogging

If you’re like many business owners, just making the decision to add a blog to your website, getting it set up properly, and then coming up with blog topics are pretty big challenges on their own. Now you have to write those blogs, too! So, how do you know how often you should publish on [...]

7 Features That Your Business Blog Should Have

March 18, 2014 by Betsy Kent in Blogging

There are many reasons that you may be considering (or already have) a business blog on your website. Perhaps you simply want to drive traffic to your website or sales page. Or maybe you want to constantly keep your content fresh. You may want to establish yourself as a thought leader in your field or [...]

My Business Blog: What Should I Write About?

March 26, 2013 by Betsy Kent in Blogging

A frequent question that I get from many of my clients (with a lot of trepidation) after they have decided that they do want to have a business blog, is this: “What in the world should I write about?” Regardless of what your goal is for having a blog, my advice is, don’t try to [...]

Business Blog Success - Case Study

March 8, 2013 by Betsy Kent in Blogging

At Be Visible, we use many different tactics to help our clients reach their goals. For many of the small businesses we serve, one of the biggest struggles is how to drive traffic to their website without investing thousands of dollars in advertising. While we believe very strongly in Search Engine marketing, for some types [...]

The Social Media Dilemma for Businesses

November 8, 2011 by Betsy Kent in Social Media

  Every week I speak to business people who are facing the same dilemma. They keep hearing that they should be using Social Media* for Business, but they have no idea WHAT that really means. Facebook? Twitter? YouTube? Blogging? And even if they did know HOW, they don’t know WHEN they’d have the time for it. And [...]

Why Do I Need a Business Blog?

July 5, 2011 by Betsy Kent in Blogging

“Why Do I Need a Business Blog?” It’s a question I hear over and over again from new clients, and I don’t blame them for asking! What’s a “blog” anyway? Some people hear the word “blog” and immediately think of The Huffington Post or Perez Hilton.com. With that in mind, it’s easy for me to understand why many businesses [...]