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Tag: SEM

Bing For Schools - 3 Reasons It’s Brilliant

September 11, 2013 by Betsy Kent in SEO / SEM

Last night I saw a commercial for Bing For Schools. I don’t know if you saw it, too, but it ran before the president’s speech about Syria. Let me tell you why I think it’s a brilliant concept. Microsoft’s search engine, Bing, has never been able to gain a significant share of search because users have [...]

4 Reasons Why Your Business Needs To Be On Google+

April 7, 2012 by Betsy Kent in Google, SEO / SEM

Google+ is Social Media’s sleeping giant. Claiming over 100 million users, this Google product is quickly being integrated into every aspect of Google’s service offerings – from search to Gmail to Google Places and everything in between. Yet lots of users still perceive Google+ as a ghost town, citing that their friends aren’t there to [...]