DIGITAL & SOCIAL MEDIA MARKETING 

 

A Huge List of Places to Get Free Photos for Your Blog

April 22, 2014 by Betsy Kent in Blogging

    Is this a familiar scenario? You’ve invested hours penning the perfect blog post only to get shanghai’ed by the search for the perfect image. A great photo can enhance your web content by giving the reader a point of reference as to the subject of your post. So finding the right photo is [...]

7 Features That Your Business Blog Should Have

March 18, 2014 by Betsy Kent in Blogging

There are many reasons that you may be considering (or already have) a business blog on your website. Perhaps you simply want to drive traffic to your website or sales page. Or maybe you want to constantly keep your content fresh. You may want to establish yourself as a thought leader in your field or [...]

My Business Blog: What Should I Write About?

March 26, 2013 by Betsy Kent in Blogging

A frequent question that I get from many of my clients (with a lot of trepidation) after they have decided that they do want to have a business blog, is this: “What in the world should I write about?” Regardless of what your goal is for having a blog, my advice is, don’t try to [...]

Business Blog Success - Case Study

March 8, 2013 by Betsy Kent in Blogging

At Be Visible, we use many different tactics to help our clients reach their goals. For many of the small businesses we serve, one of the biggest struggles is how to drive traffic to their website without investing thousands of dollars in advertising. While we believe very strongly in Search Engine marketing, for some types [...]

Why Do I Need a Business Blog?

July 5, 2011 by Betsy Kent in Blogging

“Why Do I Need a Business Blog?” It’s a question I hear over and over again from new clients, and I don’t blame them for asking! What’s a “blog” anyway? Some people hear the word “blog” and immediately think of The Huffington Post or Perez Hilton.com. With that in mind, it’s easy for me to understand why many businesses [...]

I Hate Writing Blog Posts!

March 5, 2010 by Betsy Kent in Blogging

Today is Friday March 5 and this is the first blog post I have written since December. You may be wondering, “why the long hiatus?” Is it because I’m really busy? Well, I am busy, but that’s not it. Is it because I have nothing to say? Nope! Got plenty to say. The reason I [...]

Blogging: Should You Co-Write it with a Colleague?

September 28, 2009 by Betsy Kent in Blogging

Question: I am an interior designer and I have a friend and colleague who is a real estate agent. We each would like to start a blog. Would it be effective for us to do a blog together since our two areas are related? One of the first things to ask yourself when conceiving your blog [...]

Your Blog: Is it a Good Idea to Co-Publish it with a Colleague?

July 26, 2009 by Betsy Kent in Blogging

Question: I am an interior designer and I have a friend and colleague who is a real estate agent. We each would like to start a blog. Would it be effective for us to do a blog together since our two areas are related? One of the first things to ask yourself when conceiving your blog [...]

Should I Start a Blog?

July 21, 2009 by Betsy Kent in Blogging

Question: A patient of mine who is pretty web-savvy has been repeatedly telling me I should start a blog. Should I? What would it consist of, given my profession as psychotherapist and marriage and family therapist and trauma specialist? Dr. Barbara Nadel, D.C.S.W., Ph.D. www.drbarbaranadel.com Your patient may be right. She could be urging you to start a blog [...]

Getting Back to Basics: Blogging, Tweeting, etc.

April 14, 2009 by Betsy Kent in Blogging, Social Media, Twitter

If you Blog, if you use Twitter, if you use Facebook and LinkedIn, you know how easy it is to lose your direction in the maze of information coming in. And, what to say, how to add to the conversation, what’s the best way to be a part of it? If you are anything like [...]

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