Update: Pinterest now offers Business specific accounts. If you have already created a Pinterest account please see our new blog How To Convert to a Pinterest Business Page. The information below still provides accurate information on how to optimize your Pinterest Business account.  In my last blog “What is Pinterest and Why Should You Care” I explained why [...]

  Recently I’ve been getting a lot of these kinds of questions from my clients: “What is Pinterest?” “Who’s using it?” “Should my business be there?” And the most frequent one: “Another Social Network to worry about…really?” What is Pinterest? An easy way to understand Pinterest is to think about it in a “real world” way, [...]

Google+ is Social Media’s sleeping giant. Claiming over 100 million users, this Google product is quickly being integrated into every aspect of Google’s service offerings – from search to Gmail to Google Places and everything in between. Yet lots of users still perceive Google+ as a ghost town, citing that their friends aren’t there to [...]