DIGITAL & SOCIAL MEDIA MARKETING & DESIGN

FREE TRAINING! 
3 SIMPLE STEPS TO CONTENT MARKETING BRILLIANCE
SIGN-UP

Tag: Betsy Kent

7 Features That Your Business Blog Should Have

March 18, 2014 by Betsy Kent in Blogging

There are many reasons that you may be considering (or already have) a business blog on your website. Perhaps you simply want to drive traffic to your website or sales page. Or maybe you want to constantly keep your content fresh. You may want to establish yourself as a thought leader in your field or [...]

Bing For Schools - 3 Reasons It’s Brilliant

September 11, 2013 by Betsy Kent in SEO / SEM

Last night I saw a commercial for Bing For Schools. I don’t know if you saw it, too, but it ran before the president’s speech about Syria. Let me tell you why I think it’s a brilliant concept. Microsoft’s search engine, Bing, has never been able to gain a significant share of search because users have [...]

My Business Blog: What Should I Write About?

March 26, 2013 by Betsy Kent in Blogging

A frequent question that I get from many of my clients (with a lot of trepidation) after they have decided that they do want to have a business blog, is this: “What in the world should I write about?” Regardless of what your goal is for having a blog, my advice is, don’t try to [...]

The Mobile Web: 10 Incredible Facts That You Probably Didn’t Know

December 10, 2012 by Betsy Kent in Mobile Websites

The latest big disruptor in our digital world is going to be (and already is) the staggeringly rapid increase in the use of mobile devices. For everyone involved in marketing, this is something that we have to educate our clients and ourselves about. Because more than anything else right now, this shift affects every business’s [...]

How To Convert to a Pinterest Business Page in 4 Easy Steps

November 20, 2012 by Kevin Hageman in Pinterest, Social Media

A few months ago we posted a very popular blog, How To Create A Pinterest Account For Your Business. At that time, Pinterest did not offer “official” business or brand pages. Well, just like everything else Social Media, things have changed. Pinterest is now embracing its active community of businesses and brands by allowing Business [...]

Should You Hire An Outside Social Media Agency?

November 15, 2012 by Betsy Kent in Guest Blog, Social Media

Ever since brands and businesses began to embrace Social Media there has been a lot of discussion around whether it is more effective to build an in-house team or to outsource Social Media services. As a seasoned Advertising and Marketing executive, our friend Diane Epstein has worked at big agencies and small ones -  most [...]

5 Reasons All Business Owners Must Speak or Not Be Heard

November 5, 2012 by Betsy Kent in Guest Blog

We are happy to introduce you to Phil Gerbyshak: Social Media, branding, and business coach, chief connections officer, master public speaker, published author, blogger extrordinaire, and so much more! His guest blog for Be Visible provides 5 highly accessible and critical reasons why as a business owner it’s a great idea to embrace public speaking to supercharge [...]

Hashtags – The Do’s and Dont’s

October 25, 2012 by Betsy Kent in Hashtags, Twitter

#HashtagsAreEverywhere. You may have even noticed that many TV commercials are now showing hashtags (like #OldNavy) and networks themselves are now embedding hashtags (i.e. #NBC) right into their normal programming – but to what end? Hashtags are being used on many Social Networks; but on Twitter, where they originated, hashtags are used to build a [...]

Social Media for Business Owners

October 9, 2012 by Betsy Kent in Guest Blog

An Interview with Elizabeth Beskin of 5th Avenue Digital Social Media marketing can sometimes be a dilemma. How much time and energy should be invested? It is an ongoing question especially for businesses that have flourished and grown without Facebook, Twitter, etc. Many of our clients at Be Visible fit into just that profile. Meeting [...]

Page 1 of 3123