Simply Put: Why People Love Facebook

We love Facebook because it makes it easier to share information with more people at the same time than any other tool we have. Why is that so revolutionary?

Because a family photo, an event you’re attending, an accomplishment you’re proud of, something that drives you crazy, your latest purchase, the song you’re listening to, the meal you’ve cooked, the photo you’ve taken, the news story you find interesting, the cause you’re involved in, the day you’ve had…now can be shared with everyone you’re connected to, instantaneously.

Nowhere else is that possible. Not by email, not by text, not by chat. Nowhere.

And, this is the key: after a while, it feels weird to do anything without sharing it with your audience of family, friends, co-workers, classmates, friends of friends, etc.

That’s what makes Facebook so powerful. 500-million-people powerful. What the founders have tapped into, albeit accidentally is: humans are natural performers….we crave attention from the minute we’re born.

So, if you are wondering why Facebook is such a hot topic, now you know. But you already knew that, right? (Please share this article!)

Next: Why Businesses Love Facebook

Tags: Facebook, Social Media

This entry was posted on Thursday, July 29th, 2010 at 8:21 am and is filed under Facebook, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.